{"version":"1.0","provider_name":"Deutscher Franchiseverband","provider_url":"https:\/\/www.franchiseverband.com\/blog","author_name":"Jan Schmelzle","author_url":"https:\/\/www.franchiseverband.com\/blog\/author\/janschmelzle","title":"Social Media in Franchisesystemen - Deutscher Franchiseverband","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"8OI1WAoWyS\"><a href=\"https:\/\/www.franchiseverband.com\/blog\/2024\/10\/08\/social-media-in-franchisesystemen\">Social Media in Franchisesystemen<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.franchiseverband.com\/blog\/2024\/10\/08\/social-media-in-franchisesystemen\/embed#?secret=8OI1WAoWyS\" width=\"600\" height=\"338\" title=\"&#8222;Social Media in Franchisesystemen&#8220; &#8211; Deutscher Franchiseverband\" data-secret=\"8OI1WAoWyS\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.franchiseverband.com\/blog\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","description":"Warum sind Social Media Guidelines in Franchisesystemen sinnvoll? Social Media Guidelines (\u201eSMG\u201c) sorgen f\u00fcr Klarheit im Partnermanagement, indem sie klare Richtlinien f\u00fcr das Verhalten der Franchisenehmer in den sozialen Medien festlegen und gleichzeitig die Wechselbez\u00fcglichkeit von Werbung, Social Media und Marketing ber\u00fccksichtigen. Die Guidelines helfen dem Franchisenehmer bei der Umsetzung der gesamtheitlichen Social Media-Strategie, die [&hellip;]","thumbnail_url":"https:\/\/www.franchiseverband.com\/blog\/wp-content\/uploads\/2024\/10\/SML-237x300.png"}